Tuesday, December 1, 2015

The Internet of Things (IoT)

As I mentioned in my previous blog,  the newly renamed, NAB Show New York (from CCW/SATCON) that took place this past November, had workshops dealing with vast information related to TV, satellites, the Internet, production, content, on-and-on.  Its great to have so much information under one roof.  Being a content creator I attended every workshop that dealt with content but also explored a few outside of my realm.  One was filled with information that was both wonderful and scary.

The Internet of Things: Marrying Satellite, Wireless and Fiber in a Hybrid World was a joint SATCON and CCW session.  The description posted about the session read:

The Internet of Things (IoT) represents the idea that more and more items in our lives, including our bodies, will be connected to a sensor, data will then be transmitted via those sensors through various pipes, to servers which will then act upon that data, ideally to better all our lives.  Yet a huge part of that process remains undetermined....


Goldman Sacks has estimated that this mega trend will generate $24 Trillion by 2020. By then 85% of the world population will be impacted by The Internet of Things (340 million people) and 98% of the U.S. population (333.2 million people).  So what does this mean? Massive amounts of data will be compiled rapidly. My question was what kind of data? I'm not expert of course but I can share what I learned. To get more information you'll have to conduct your own research but here's some of what I found.

IoT be used?
  • Heart monitoring implants.
  • Biochip transponders on farm animal.
  • Cars with sophisticated built in sensors.
  • Earthquake and Tsunami warning systems.
  • Field operating devices for fire fighters, law enforcement, the military, etc.
  • The development of Smart cities and Smart buildings connected to the Internet.
  • Washers and dryers that use remote monitoring.
  • Wearable computing.
  • Intelligent shopping systems.
The list goes on. If you saw the movie Minority Report, remember when Tom Cruise's character entered the shopping mall his face appeared on the screen and an automated voice called him by name, then proceeded to tell him what items were available for his specific tastes. This was an example of an intelligent shopping system. This movie came out in 2002! When I read wearable computing I thought about the Terminator movie.  Does this mean we will be able to see things as the Terminator did with the ability to gauge a person's weight, distances and various other bits of data via a device attached to some part of our bodies?



It was also said that IoT, the media and Big Data are interconnected.  For all the good that IoT can do, the scary part is the massive amounts of money to be made.  The American Civil Liberties Union has voiced concern about the prospect of corporations having immense powers over our lives while making huge financial gains. If we are wired to the Internet and emanating data that is being collected  as we wake up, walk down the street, use the bathroom, interact with our lovers, etc. that means the sparse privacy we now have will become a memory.

I'm not knocking IoT just asking questions and trying to understand its implications.  As a writer I find this fascinating. Its important that we have a working knowledge of these speed of light technological changes so we can understand our world and how we fit in. I am so glad I attended this session.

From Me To You.

Tuesday, November 17, 2015

New York's New Super Expo!

There is great news for the East Coast. If you have not been able to make it to Las Vegas for the National Association of Broadcasters (NAB) convention, now you don't have to leave the east coast. The conference/expo that was called:
 became part of NAB last year.  At this year's Content Communications World (CCW) conference we learned the name had been changed to:
This is not the official logo but was taken from the T-shirts that were given out. So you may ask why is this great news?

This year's conference took place at the Jacob Javits Center, N.Y.C. as it always does. For two days (November 11th and 12th) there were workshops on Content and Communications, Satellite Communications, Information Communications and Post-Production as well as Keynote speakers. The Expo floor was covered with hundreds of exhibitors.  In two days it was possible to get information on more topics than you could imagine. It was almost impossible to take in so much information but I did my best.

In the first Keynote session Gordon Smith, NAB's CEO spoke about the importance of TV, how people turn to TV for local information and information during a crisis. He also revealed the importance of TV advertising and its role in keeping the country's economy going. Chris Brown, NAB's Senior VP explained that New York was the perfect city for NAB's expansion.
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                                          Gordon Smith, NAB CEO

My interests were everything that involved content since I am a content creator. I attended workshops on Producing, Content Custody, Budgeting, Cinematography, the interview with the creator of the show Power on Starz and a host of other content related programs. I loved the idea of blended workshops. For instance there was one workshop called, The Internet of Things that had both content and satellite representatives on the panel.  I was exposed to information that was mind expanding and to some extent mind blowing but I'll cover that in another blog.

On the second day they had a half-day program called Advertising Outlook:Trends in Content & Technology. Each segment of this program explored the convergence between content owners, brands, agencies and marketers. I knew this trend was with us but the presenters clearly showed the impact this convergence has on all parties involved in our cross screen world. There is too much information to include in one blog so I will tell you more about the workshops I attended in part two.
I will end this one by saying next year's NAB Show New York will take place November 9-10 2016. Make your plans now. www.ccwexpo.com

                                         From me to you, Hisani P. DuBose